From a revolutionary fintech start-up to a comprehensive digital investment and pension platform - a transformation on all levels.
VIAC shook up the financial market in 2017 with the launch of its digital 3a pension solution. Thanks to passive pension solutions and thus low fees, the fintech startup has conquered the third pillar providers. Unknown Digital has been supporting VIAC since 2021 in the further development of the application for desktop and mobile. In 2022, Unknown was also able to rework the complete brand together with the corporate website and the application (desktop & mobile).
The new identity reflects the transformation from a start-up to a modern fintech pioneer - without losing their strong DNA.
With an iterative approach, weekly stakeholder meetings and clearly defined goals, the conception and implementation was successfully realised.
A modular component system, discreet animations and clever 3D objects give the new website its dynamic appearance.